Interview of Gladys_The Online Seller

In the last articles, I got Stephanie to share her experienced as an online buyer and what she found interesting in online shopping. And today I get Gladys Chan, a college student who commit in her perfume business in Friendster to share her experience and how the little extra income comes from the business.

Sue Chean: I heard you created your own little perfume business in Friendster. What inspired you to start the online business?

Gladys : I see the potential in online shopping. It is a networking, you can even link to the people from oversea, and you can see how far it can go. It develops and expanded widely. As you known I’m a college student who interesting in marketing management. And I find out this is a best way for me to try management in my own little business, and gain some experience without large expenses.

Sue Chean: how do you manage you profile?

Gladys : well, I log in to the profile everyday to check if anyone drops me a message or comment in Friendster. And I update the profile once a while, and introducing the new perfume and sometimes I do promotion as well.

Sue Chean: what do you do to attract the customer?

Gladys : like I said, I do have some scheme sometimes, and join the fashion group to promote my profile. And of course, I use the most effective term, words of mouth to send my message around, haha my friends helped me a lot in that.

Sue Chean: for so long, do you have your own loyal customer?

Gladys : Ya, some customer will contact me again if they need any perfume, sometime they will even introduce some of their friends to my perfume profile as well. It is nice to have such customer.

Seems like online shopping do make Gladys earn some money, and she likes what she do. To attract and maintain your customer loyalty, you must always comes up with some little trick and strategy, customer do not visit your profile, if nothing can pull their attention. Hope this articles can do some help for the newbie in online shopping.

-On _Shop-